Media Advisory - Waterfront Celebration for GTA on September 19 and 20, 2007

    TORONTO, Sept. 18 /CNW/ -What:   "Beyond Regeneration: The Trail Ahead"
            Day No. 1: September 19, 2007 - Waterfront Conference, Palais
            Royale, Toronto - 8:00 a.m.
            Day No. 2: September 20, 2007 Waterfront Trail and Greenway Day
            Trail Ride - Approximately 50 waterfront partners will cycle the
            56 km section of the Waterfront Trail from Mississauga to
            Pickering, stopping at Toronto's Harbourfront for a celebration
    Who:    Waterfront Regeneration Trust
    When:   Wednesday, September 19 & Thursday, September 20, 2007
    Where:  Day No. 1 - Palais Royale, Toronto
            Day No. 2 - Trail Ride:
            Mississauga: Lakefront Promenade Public Marina in Mississauga,
            135-800 Lakefront Promenade off of Lakeshore Road East, east of
            Cawthra Road
            Toronto: Harbourfront (21km ridden) Location: Splash Patio,
            No. 235 Queens Quay West
            Pickering: Petticoat Creek Conservation Area, 1100 Whites Road,
            Pickering, (route 38), South of the 401. (Parking lot on the west
            side is closest to the picnic area where the event is taking
            place.)

    Day No. 2 Schedule of events for the Waterfront Day Trail Ride
    --------------------------------------------------------------

    Mississauga:
    ------------
    -  7:00 AM - meet and sign-in at Lakefront Promenade in Mississauga,
       135-800 Lakefront Promenade off of Lakeshore Road East, east of
       Cawthra Road
    -  7:20 to 7:50 - press conference and event
       Speakers include:
       -  Pat Mullin - Ward 2 Councillor, Mississauga
       -  Marlaine Koehler - Executive Director, Waterfront Regeneration
          Trust
       -  Steve Parish - Mayor of Ajax
       -  David Crombie, Founding Chair of the Waterfront Regeneration Trust
    -  8:00 - ride begins

    Toronto:
    --------
    -   9:00 to 10:00 - people arrive at Harbourfront (21km ridden) Location:
        Splash Patio, No. 235 Queens Quay West, between Reese St. and York
        St., south of the Sirius Stage, on the east side of the Natrel Pond
    -  10:20 to 10:50 - press event. Speakers are:
       -  Marlaine Koehler, Executive Director. Waterfront Regeneration Trust
       -  City of Toronto Representative
       -  Steve Parish - Mayor of Ajax
       -  Rocco Rossi, CEO, Heart and Stroke Foundation of Ontario
       -  David Crombie, Founding Chair of the Waterfront Regeneration Trust
    -  11:00 - continue riding
    -  11:25 to 12:00 pm - riders enter the Beaches (31 km ridden)
    -  11:50 to 1:15 pm - riders pass the "Tail Gate" snack truck at Sylvan
       Park (42 km ridden)

    Pickering:
    ----------
    -  12:20 to 2:45 pm - riders arrive at Petticoat Creek Conservation Area
       to the beat of a drummer, having completed 56 km of the Waterfront
       Trail
    -  2:20 to 2:50 - press event. Speakers are:
       -  Marlaine Koehler, Executive Director, Waterfront Regeneration Trust
       -  Councillor Jennifer O'Connell, Ward One
       -  Mark Holland - MP for Ajax-Pickering
       -  Wayne Arthurs - MPP for Pickering-Ajax-Uxbridge
       -  Steve Parish - Mayor of AjaxFor more information on these events and/or the Waterfront Regeneration
Trust log on to www.waterfronttrail.org or call 416-943-8080.

For further information: For media information contact Edye Rome, Edye
Rome Communication Services, Tel: [phone], Cell: [phone]