Omnicom Group Names Troy Ruhanen Global President and CEO of TBWA Worldwide
NEW YORK, July 9, 2014 /CNW/ - Omnicom Group Inc. (NYSE: OMC) President and CEO John Wren today announced the appointment of Troy Ruhanen as President and CEO of TBWA Worldwide. Ruhanen succeeds Tom Carroll who will continue as Chairman of TBWA Group. Jean-Marie Dru will continue to serve as Chairman, TBWA Agency Network.
"Under the leadership of Tom Carroll, TBWA is recognized worldwide for its strong culture and award-winning creativity," said Wren. "At Omnicom, we place considerable emphasis on succession planning, and Tom and I have long agreed that Troy Ruhanen would be the right person to take the helm of TBWA. His experience in leading Omnicom agencies across geographies and categories makes this a seamless leadership transition that will build upon TBWA's capabilities and reputation as one of the best in the business."
Ruhanen joins TBWA from parent company, Omnicom Group, where he was responsible for driving cross-agency collaboration for Omnicom's largest clients. Prior to this, Ruhanen held multiple senior management positions at Omnicom Group agencies, including Chairman and CEO, the Americas, BBDO Worldwide. In that role, he managed BBDO's operations in North and South America including the Proximity direct, digital and CRM agency network. Previous posts at BBDO include Deputy Chairman, North America and Managing Director, New York.
"The opportunity to lead TBWA is a great honor because of the deep rooted creative culture and its unique strategic method in Disruption®. The willingness to break from convention and the expectation for fresh thinking creates an environment for bolder and more innovative platforms," stated Ruhanen. "This attracts talent, unlike others, and produces work that creates a competitive advantage."
Tom Carroll commented, "I love this network and I'm very proud of what we've become and more importantly where we are going. Troy and I have worked closely across a number of initiatives this past year and he's the perfect person to take us to the next level."
About TBWA Worldwide?
TBWA Worldwide (www.tbwa.com) is a top ten ranked global advertising network that holds Disruption® at its core to develop business-changing ideas for the brands it works with. TBWA has 11,100 employees across 323 offices in 97 countries and also includes brands such as Auditoire, BEING, Digital Arts Network (DAN), eg+ Worldwide, The Integer Group®, TBWA\Media Arts Lab and TBWA\WorldHealth. TBWA's global clients include Accenture, adidas, Apple, Energizer, Gatorade, GSK, Henkel, Infiniti, Kraft, McDonald's, Michelin, Nissan, Pernod Ricard, Pfizer, Standard Chartered Bank, Singapore Airlines, Sotheby's and Vichy. Twitter: @tbwa | Facebook: TBWA Worldwide | LinkedIn: TBWA Worldwide | Instagram: @tbwa
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. Twitter| @Omnicom: Facebook| Omnicom Group: LinkedIn: Omnicom Group.
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