Honda Canada Closes Out a Strong First Quarter With Eight Percent Year-over-Year Growth

Honda Civic maintains first quarter lead in compact segment
Honda Pilot and Acura RDX set best ever March sales records

MARKHAM, ON, April 1, 2014 /CNW/ - Combined March sales of 15,292 units by the Honda and Acura divisions of Honda Canada Inc. represented a 6% increase over last year's sales. The Honda Automobile Division reported March sales of 13,454 units, up 5% over last year. The Acura Division reported March sales of 1,838 units, up 6% versus last year.

"Honda's strong line-up of versatile utility vehicles proved to be attractive to Canadians in March, as Fit, CR-V, Odyssey, Pilot, Ridgeline and RDX saw monthly sales gains," said Dave Gardner, vice president of sales and marketing, Honda Canada Inc. "Additionally, the refreshed 2014 Honda Civic closes the first quarter as the leader in the competitive compact segment and we look forward to a strong Spring selling season."

March Highlights:

  • Honda Civic hold its position as the number one selling passenger car in Canada through the first quarter of 2014
  • Honda Fit monthly sales were up 25% versus the same period last year
  • Honda CR-V sales were up 12% over the same period last year (versus 2,777 units sold in 2013)
  • Honda Odyssey sales increased by 14% versus the same period last year
  • Honda Pilot sales increased by 34% over the same period last year (395 units sold in 2013), setting an all-time March record
  • Honda Ridgeline saw monthly sales growth of 42% versus the same period last year
  • Acura business was led by 634 delivered units of the RDX, breaking an all-time March monthly sales record
HONDA CANADA INC.   HONDA CANADA INC.
Mar-14   Mar-14
RETAIL SALES - MTD   RETAIL SALES - YTD
                 
MODEL 2014 2013 % Change   Model 2014 2013 % Change
                 
FIT 787 631 24.7%   FIT 1,455 1,357 7.2%
CIVIC 6,021 6,007 0.2%   CIVIC 12,407 11,287 9.9%
INSIGHT 0 12 -100.0%   INSIGHT 0 37 -100.0%
CR-Z 6 8 -25.0%   CR-Z 14 15 -6.7%
ACCORD 1,795 1,862 -3.6%   ACCORD 3,448 3,726 -7.5%
S2000 0   -   S2000 0   -
                 
CROSSTOUR 77 120 -35.8%   CROSSTOUR 167 317 -47.3%
CR-V 3,114 2,777 12.1%   CR-V 6,764 5,785 16.9%
ODYSSEY 956 839 13.9%   ODYSSEY 2,180 1,967 10.8%
PILOT 531 395 34.4%   PILOT 1,252 989 26.6%
RIDGELINE 167 118 41.5%   RIDGELINE 412 373 10.5%
HONDA division 13,454 12,769 5.4%   HONDA division 28,099 25,853 8.7%
                 
CSX 0 0 -   CSX 0 0 -
ILX 256 284 -9.9%   ILX 482 653 -26.2%
TSX 86 66 30.3%   TSX 172 233 -26.2%
TL 248 163 52.1%   TL 423 399 6.0%
RL/RLX 42 2 2000.0%   RL/RLX 105 7 1400.0%
NSX 0 0 -   NSX 0   -
RDX 634 423 49.9%   RDX 1,305 1,175 11.1%
MDX 568 783 -27.5%   MDX 1,229 1,205 2.0%
ZDX 4 7 -42.9%   ZDX 5 15 -66.7%
ACURA division 1,838 1,728 6.4%   ACURA division 3,721 3,687 0.9%
                 
Honda Canada Inc. 15,292 14,497 5.5%   Honda Canada Inc. 31,820 29,540 7.7%

 

SOURCE Honda Canada Inc.

For further information:

Maki Inoue (905) 888-4416