Michaels Hosts Third Annual Book Drive To Benefit Boys & Girls Clubs In The U.S. And Canada
Arts and crafts retailer will collect books in stores March 21-April 19
IRVING, Texas, March 11, 2014 /CNW/ - Michaels, North America's largest arts and crafts specialty retailer, hopes to collect 1 million books during its annual monthlong book drive benefiting Boys & Girls Clubs in the U.S. and Canada March 21-April19.
Stores will have $1 classics such as "Adventures of Tom Sawyer," "The Call of the Wild," "Little Women" and "Black Beauty" that customers can purchase to donate. Customers can also drop off gently used books at any Canadian Michaels location.
"Books open new worlds for readers, and, as a top destination for kids' creative and educational supplies, we want to help bring that opportunity to young people who are served by Boys & Girls Clubs of Canada," said Michaels Executive Vice President – Merchandising Philo Pappas. "We hope our customers will join us in our effort to collect and donate books for these worthy recipients."
This is the third year for the book drive and last year the retailer donated more than 640,000 books. More information on where to donate is available here.
Irving, Texas-based Michaels Stores, Inc., is North America's largest specialty retailer of arts, crafts, framing, floral, wall decor and seasonal merchandise for the hobbyist and do-it-yourself home decorator. The company currently owns and operates more than 1,135 Michaels stores in 49 states and Canada and 122 Aaron Brothers stores, and produces 11 exclusive private brands including Recollections®, Studio Decor®, Bead Landing®, Creatology®, Ashland®, Celebrate It®, Art Minds®, Artist's Loft®, Craft Smart®, Loops & Threads® and Imagin8®. For more information visit www.michaels.com or www.facebook.com/Michaels or follow Michaels on Twitter, Pinterest and Instagram @MichaelsStores.
Media Contact: Megan Duran or Loren Rutledge
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