BrandSpark announces the launch of the first annual Best New Menu Item Awards
Call for entries for 2014 BNMI Awards
TORONTO, Feb. 27, 2014 /CNW/ - Which new quick service menu items do Canadians think are the best? Market research firm BrandSpark International wants to know. BrandSpark, the research company behind the Best New Product Awards (BNPAs), Canada's most credible awards program, brings their research expertise to the quick service restaurant (QSR) industry with the launch of its national restaurant awards program - the Best New Menu Item Awards (BNMI Awards).
The BNMI Awards will be 100% consumer voted using a national survey of thousands of Canadians who regularly frequent quick service restaurants. In addition to the award winners, this information will be used to learn about the eating habits of QSR customers and will be published in the new BrandSpark Restaurant Study.
"BrandSpark's proven award credentials and trusted research methodology is being brought to the Canadian restaurant industry with the Best New Menu Item Awards," said Robert Levy, president and founder of BrandSpark International. "Canadians love trying new menu items and now we'll be able to determine which items Canadians believe are really the best."
To be eligible for a 2014 BNMI Award, new menu items must have been launched between January 1, 2013 and December 31, 2013 and have sufficient distribution to find past buyers.
The deadline to register is March 21, 2014 and winners will be announced in spring 2014. There is no cost to enter the program. To enter either visit www.BestNewMenuItemAwards.com or contact Hashim Rizvi, Sales Director, the Best New Menu Item Awards at 647-631-7598 or HRizvi@BrandSpark.com, or contact Robert Levy at RLevy@BrandSpark.com.
About BrandSpark International
BrandSpark International is a leading brand, marketing and product innovation research company. Its comprehensive and innovative research approach gets at the heart of how consumers think, why they act the way they do, and what clients need to do about it. With expertise in restaurant, retail and leisure categories and an exclusive relationship with the Best New Product Awards, Canada's Most Trusted Brands and now the Best New Menu Item Awards, BrandSpark International has a deep perspective on the drivers of innovation unlike any other research company. For more information, visit www.BrandSpark.com.
SOURCE BrandSpark International
Image with caption: "BNMI Award logo (CNW Group/BrandSpark International)". Image available at: http://photos.newswire.ca/images/download/20140227_C7937_PHOTO_EN_37309.jpg
Image with caption: "BrandSpark logo (CNW Group/BrandSpark International)". Image available at: http://photos.newswire.ca/images/download/20140227_C7937_PHOTO_EN_37310.jpg
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