English Version of Child-rearing Support App "Ghost Call" Now Available, Boasting 4.6 million Downloads in Japan and Used by Over 120,000 Parents Daily

TOKYO, Jan. 15, 2014 /CNW/ - Media Active, Inc. has made available since December 6, 2013, an updated version of its child-rearing support app "Ghost Call," titled "Ghost Call DX/English Version," on Google Play and iTunes App Store in 43 countries and regions in which English is the first language.

(Photo: http://prw.kyodonews.jp/prwfile/release/M102393/201401107460/_prw_OI1fl_pT87nqnL.jpg)

- Website for introducing the app:
http://www.media-active.co.jp/app/ghostcalldx/en/

- When and why to use the app:

Have you ever had trouble disciplining your child as he or she refuses to do what you tell him/her to do? In such a case, a phone call from a virtual third party telling the child that he/she is not behaving himself/herself can redirect the child's attention and change his/her consciousness. When it makes the child begin to do voluntarily what he/she is told to do, it is very important for you to tell him/her carefully why he/she got the call. Rewarding the child with a lot of words of praise and encouragement will lead to building a favorable behavior pattern.

The "Ghost Call" app is not designed to surprise the child. Rather, it is designed to redirect his/her attention and change his/her consciousness. Please use the app as one of child-rearing support tools by selecting a scary or sweet character depending on the child's disposition or the situation faced.

- Situations in which the child's consciousness can be changed:

1. When he/she wouldn't listen to you (Red Ogre)
2. When he/she completes tidying something up (Cat)
3. When he/she does not stop fighting with siblings (Space Alien)
4. When he/she does something nice (Ninja)
5. When he/she doesn't stop crying (Baby)
6. When you want to get him/her right to bed (Princess)
7. When he/she refuses to eat (Zombie)
8. When he/she refuses to take a bath (Wolfman)
9. When he/she refuses to brush his/her teeth (Witch)
10. When he/she refuses to go to bed (Dracula)
11. From Santa Claus (Santa Claus)
12. When you want to stop him/her being picky about food (Fairy)

- Interesting features (recording and voice changer)

Using the 12 situations expressed by actors/actresses as a reference, parents can make recordings of original sentences, such as by including the name of the child or his/her promises with other family members, so that the child will pay more attention.

- Website for introducing the app:
http://www.media-active.co.jp/app/ghostcalldx/en/

* Can be downloaded free of charge from "Google Play" or "App Store."
* There are charges for adding some content.

About Media Active
Media Active will continue working to develop unique apps which will be useful to consumers. Company name:

Media Active, Inc
Headquarters: Oomori Station Box 7F 2-1-2, Sanno, Ota-ku, Tokyo, 143-0023 Japan
Representative: Koki Sasaki URL: http://www.media-active.co.jp

SOURCE Media Active, Inc.

For further information:

Akari Yamaguchi
Media Active, Inc.
Tel:+81-3-3775-1638
EMail:app@media-active.co.jp