--"WON'T BE BEAT" on price, essentials, quality and convenience
BRAMPTON, ON, May 31 /CNW/ - After much anticipation, No Frills(TM)
begins celebrations today of many successes in over 130 individually owned and
operated locations across Ontario. In 1987, Loblaws decided to harness the
entrepreneurial spirit of local ownership, and created No Frills(TM) franchise
operations. Today, these owners proudly put their names out front, from Paul's
No Frills(TM) in Timmins, to Baldree's in Gananoque, to Rennie & Liz's No
Frills(TM) in west-end Toronto.
With all that has changed over the years, the No Frills(TM) concept
remains the same, namely providing great service, an incredible array of
products and exceptional quality at a terrific price. No Frills(TM) provides
customers with a unique and convenient one-stop shopping experience. Along
with great fresh food items, shoppers will be amazed with the money they will
save on the outstanding selection of no name(R) and President's Choice(R)
products.No Frills(TM): Won't Be Beat!
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- Price...your store for Lower Food Prices! No Frills(TM) offers
shopper's exceptional pricing across the entire store. No Frills(TM)
guarantees they "won't be beat" by focusing on product selection so
the savings can be passed along to you!
- Convenience...a fast & easy shop! Ever improving shopping experience
with the introduction of in-store offerings in select locations that
continue to expand, such as Meals to Go and The Dollar Shop, to name
a few.
- Essentials...just what you need! Save $$$ on your most important
daily buys! No Frills(TM) strives to offer key items on your everyday
shopping list at great value.
- Quality...we won't compromise! No Frills(TM) is committed to offering
great service and exceptional quality at a terrific price. Our
President's Choice(R) and no name(R) products offer a standard of
quality and performance you can trust.
- Smiles...part of your community! No Frills(TM) granted over
$1 million to more than 165 families in our communities through our
President's Choice Children's Charity. With your help, No Frills(TM)
is making difficult lives a little easier. For more information visit
www.presidentschoice.ca/childrenscharity.About Loblaw Companies Limited
Loblaw Companies Limited is Canada's largest food distributor and a
leading provider of general merchandise, drugstore and financial products and
services. Through its various operating banners, Loblaw is committed to
providing Canadians with a one-stop destination in meeting their food and
everyday household needs. This goal is pursued through a portfolio of store
formats across the country. It also offers one of Canada's strongest control
label programs, including the unique President's Choice(R) and no name(R)
brands. Loblaw is one of the largest private-sector employers in Canada,
employing over 139,000 full-time and part-time employees.
For further information: or to arrange an interview with a spokesperson,
please contact: David Primorac, Loblaw Companies Limited, Office: (905)
459-2500 ext. 3634, david.primorac@loblaw.ca
