Illumination Nation: The Leukemia & Lymphoma Society of Canada and Marble Slab Creamery Canada 'Light The Night' This Fall
LLSC Sponsors & Partners Unite in Mission to Focus on Blood Cancer Cures
TORONTO, Sept. 16, 2013 /CNW/ - The Leukemia & Lymphoma Society of Canada (LLSC) is working national partners and sponsors across Canada to realize a world without blood cancers through the Light The Night® (LTN) Walk (www.LightTheNight.ca). Together with LLSC, corporate partners and sponsors are raising awareness and making a positive impact on the lives of patients today, by literally shining a spotlight on the need to raise funds for treatments and cures. During 12 inspirational evening walks across Canada, supporters form fundraising teams carrying illuminated lanterns to bring light to the dark world of cancer.
The LTN fundraising campaign is a key driver of funds to LLSC, which benefit the development and delivery of breakthrough treatments and cures for blood cancers as well as supporting patients and their caregivers through their cancer experience. As there are no means of screening or prevention for blood cancers, LLSC's mission is to focus on cures. Despite advances in survival rates, about half of blood cancer patients do not survive, so more funding is needed to advance research and ensure access to treatments to help save more lives.
"We are so grateful for the commitment and dedication of our sponsor and partner companies that are helping LLSC get closer to our goal of a world without blood cancers," states Lorna Warwick, Senior National Director of Mission Programs for LLSC. "Our researchers are making enormous strides in breakthrough treatments and cures for blood cancers. Funds raised are invested in lifesaving research, drug development and providing patients' access to therapies."
In 2013, Marble Slab Creamery Canada, will officially be raising funds for the LLSC in all their stores across Canada by participating in the 'Light The Night' Walk Paper Lantern Pin Up Campaign between September 16th and October 31st. Marble Slab Creamery hopes to reach an incredible fundraising goal of $65,000 this year, by soliciting customers and asking them to help END CANCER by purchasing a paper lantern for $1 at the point of sale.
During the leisurely Light The Night walks, those who raise $100 or more will become a Champion For Cures and get the honour of carrying an illuminated lantern - white for survivors, red for supporters and gold lanterns in memory of loved ones lost. Thousands of walkers -- men, women and children -- form a community of caring and bring light to the dark world of cancer.
For more information and to sign up for a walk, please visit www.lightthenight.ca. LLSC is also on Facebook and Twitter. To find a Marble Slab near you to easily make a donation to benefit LLSC, visit http://www.marbleslab.ca.
About The Leukemia & Lymphoma Society of Canada
The Leukemia & Lymphoma Society of Canada® (LLSC) is Canada's largest voluntary health agency dedicated to blood cancer. The LLSC mission: Cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLSC funds lifesaving blood cancer research across Canada and provides free information and support services. Founded in 1955, LLSC has offices across Canada. To learn more, visit www.llscanada.org or contact 1-866-600-0567. Charitable Business No. 10762 3654 RR0001.
About Light The Night Walk
Light The Night Walk is The Leukemia & Lymphoma Society of Canada's (LLSC) annual fundraising walk and the nation's night to pay tribute and bring hope to people battling cancer. In 2012, the Walk raised nearly $4.5 million across Canada for research and patient services.
Participants walk along a route (5 KM) in their communities. Anyone who raises $100 or more are Champions For Cures, and carry illuminated lanterns —white for survivors, red for supporters and gold balloons in memory of loved ones lost. Dedication banners and remembrance ceremonies provide an opportunity to display a name or message, honouring or commemorating a family member or friend with cancer. The Walk is open to all; it does not require a particular level of fitness.
SOURCE The Leukemia & Lymphoma Society of CanadaFor further information:
The Leukemia & Lymphoma Society of Canada