Media Alert Invite - 2013 AJAC Eco-Run - Ottawa to Montreal

OTTAWA, June 3, 2013 /CNW/ -

WHAT:

Gas prices are on the rise and there is something that consumers can do about it.  In fact, the auto industry offers a whole range of fuel-efficient choices.  Accordingly, our association is organising a media and automotive industry event call the Eco-Run.  The event intends to demonstrate fuel-efficient solutions to the gasoline price crisis; including a broad spectrum of fuel-efficient choices that are on the market today.  They include hybrids, EVs and other advanced conventional technologies. These technologies combined with Eco-friendly driving habits will make a difference.  Journalists who are members of AJAC will drive the 21 participating vehicles demonstrating how you can safely save on fuel and vehicle maintenance costs by adopting a few driving techniques, and following some basic tips.  Eco-Run is a 3-day event starting In Ottawa with many stops enroute to a finish on Thursday in Montreal.

When?

Tuesday, June 4th, 2013.  Eco-Run's official start with Minister Joe Oliver.

Who?

CAA and Natural Resources Canada are event partners.  Both have their own story to tell.  The Minister of Natural Resources, Minister Joe Oliver will be waving our official "green flag" to start the first leg of our three-day event.  Please join us tomorrow at:

Where? 

10:00AM at Natural Resources Canada, 580 Booth Street, Ottawa.

Minister Oliver will be available for questions and photo opportunities.  Interviews with vehicle manufacturers: please visit www.ajac.ca/eco-run for a full list of vehicles and their manufacturer representatives.

SOURCE: Automobile Journalists Association of Canada

For further information:

For more information, please contact Siobhan Duffield, Media Coordinator, E: siobhan@ajac.ca, T: 519-563-8417; Susan Elliott, E: susan.elliott@elliott-com.com, T: 416-726-2403