BASF Canada giving away four trips to Hawaii in Win with AgCelence™ Contest

MISSISSAUGA, ON, March 20, 2013 /CNW/ - Four lucky growers in Western Canada will soon win a chance to say "Aloha" to sun and sand in the Win with AgCelence™ contest, courtesy of BASF Canada Inc. (BASF).

From now through April 30, 2013, western Canadian growers can visit www.agsolutions.ca/agcelence to watch a video to learn more about the science behind BASF's unique AgCelence benefits. There they can then enter for a chance to win one of four grand prize 10-day trips for two to Hawaii. Each grand prize is valued at $6,500.

"Growers who have used BASF fungicides that contain AgCelence benefits including HEADLINE®, TWINLINE® and new PRIAXOR™ DS have told us they consistently see greener leaves, better standability and higher yield potential," says Jason Leitch, Fungicide Brand Manager at BASF Canada. "This gives growers an opportunity to learn more about these unique AgCelence benefits for themselves and how they can help their crops achieve their full potential."

One grand prize will be awarded to a grower in each of the four regions BASF Canada operates in Western Canada, including Alberta, Manitoba, Northern Saskatchewan and Southern Saskatchewan. Each grower who enters the contest will also receive a free hat for participating.

Full Win with AgCelence contest rules and eligibility can be found online at https://agro.basf.ca/basf/agprocan/agsolutions/webAgCelenceSite.nsf/AgCelenceContest_TC.pdf.

About the BASF Crop Protection division
With sales of €4.0 billion in 2010, BASF's Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry. BASF aims to turn knowledge rapidly into market success. The vision of BASF's Crop Protection division is to be the world's leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.

Always read and follow label directions.

AgCelence and PRIAXOR DS are trade-marks and TWINLINE is a registered trade-mark of BASF SE; HEADLINE is a registered trade-mark of BASF Corporation; all used with permission by BASF Canada Inc.

© 2013 BASF Canada Inc

SOURCE: BASF Canada Inc.

For further information:

Jason Leitch
BASF Canada Inc.
(289) 360-6037
jason.leitch@basf.com

Natalie Little-Rowe
ON Communication Inc.
(519) 434-1365 x 236
natalie@oncommunication.ca