Mini-licious -Cool brewery first in Ontario to launch mini kegs-

Cool mini keg: easy to handle, chills quickly, fits in fridge, holds 9 beers and sells for less than $20.00 (CNW Group/Cool Beer Brewing Co.)

TORONTO, Feb. 27, 2013 /CNW/ - Award winning Cool Brewery is set to launch a unique self tapping "mini" keg for the take home market. Cool's 3.1 litre mini keg will pour an equivalent of nine regular bottles of beer and is equipped with an easy to carry handle.

"Cool brewery is the first to market a unique 3.1 litre mini keg" said Andrew Costa, Marketing Manger for Cool Brewery.  "We discovered there was market demand for a mini keg if the keg cost less than twenty dollars and if they can fit easily in the fridge at home."

The mini keg will pour Cool's award winning Craft Lager which will be available at all self serve Beer Stores and select LCBO outlets in southern Ontario.  Cool designed their web site www.coolbeer.com to help beer drinkers locate LCBO and Beer stores carrying Cool beers and to offer home delivery service.

"There are 5 litre take home kegs in the market but beer drinkers complain they take too long to chill, didn't fit in the fridge and the beer style is too European, too heavy," said Costa.  "Our Cool mini keg addresses all these issues and our Cool Craft Lager is not only award winning but easy to drink, refreshing and affordable" he concluded.

Cool Beer Brewing Co. Incorporated is a regional brewery founded by Bobby Crecouzos in 1997.  Cool initially focused on selling draught beer to the restaurant trade but expanded to serve LCBO and Beer Stores by introducing unique packages, such as 4 beers for 5 Bucks and a 275 mL clear bottle of Stonewall Light.  Cool's mission is to brew award winning, high quality, affordable, refreshing beers for the everyday beer drinker.  Cool's Millennium "Buzz" beer is the only all natural Hemp Beer in Canada. Visit Cool at www.coolbeer.com

Image with caption: "Cool mini keg: easy to handle, chills quickly, fits in fridge, holds 9 beers and sells for less than $20.00 (CNW Group/Cool Beer Brewing Co.)". Image available at: http://photos.newswire.ca/images/download/20130227_C8689_PHOTO_EN_24083.jpg

SOURCE: Cool Beer Brewing Co.

For further information:

Andrew Costa
Marketing Manager, Cool Brewery
Phone (416) 255-7100 (ext 255)
E-mail : andrew@coolbeer.com