Media advisory - The Quebec Breast Cancer Foundation asks: "How well do you know your breasts?"

MONTREAL, Feb. 11, 2013 /CNW Telbec/ - The Quebec Breast Cancer Foundation (QBCF) is launching an extensive campaign to raise awareness among women so they know and recognize the signs associated with breast cancer. Since many women are confused about the first signs of the disease, the Foundation has joined forces with players in the healthcare field in order to demystify breast health and support awareness-raising efforts.

Supported by the results of a study by Adhoc and recommendations from medical breast health experts, the Foundation will announce its position on health practices and present the new tools it will make available to women to familiarize them with the signs of the disease.

When:	Wednesday, February 13, 2013, 10 a.m.
Where:	Centre Sheraton Montréal, Salle Hénon 1201 René-Lévesque Blvd West, Montreal
Who:	Nathalie Le Prohon, chair, QBCF
	Francine Cléroux, chief executive officer, QBCF
	Dr. Sarkis Meterissian, professor of surgery and oncology, director of the Cedars Breast Clinic, McGill University Health Centre
	Lucie Tremblay, president and chief executive officer, Ordre des infirmières et infirmiers du Québec
	Danielle Boué, president, Ordre des technologues en imagerie médicale, en radio- oncologie  et en électrophysiologie médicale
	Mitsou Gélinas, spokesperson, QBCF

SOURCE: Quebec Breast Cancer Foundation

For further information:

Jade St-Jean/Camille Lemay
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