TFO offers free preview to Quebec cable subscribers

TORONTO, Jan. 31, 2013 /CNW/ - Groupe Média TFO invites cable TV subscribers in Quebec to discover its television programming during a free preview period that will run throughout February 2013. From February 1 to 28, subscribers to Bell, Videotron, Cogeco, and Telus cable services in Quebec will have the chance to familiarize themselves with TFO's amazing content offerings, what the network's new advertising slogan proudly describes as je-ne-sais-quoi télé.

Already widely known for the quality of its educational programming, TFO now wants to reach out to new audiences with its children's programs and arts and cultural content. As Pascal Arseneau, Groupe Média TFO's Chief Marketing Officer, explains, "The addition of TFO to Quebec cable distributors' offerings will enhance the media content available in French-speaking Canada. We want children, their parents, and music and film lovers to know that there is something special waiting for them at TFO."

TFO has already made its content more and more accessible by delivering it through social media and the Web. For example, its Mini TFO channel on YouTube has been a spectacular success and recently received its millionth viewing.

TFO offers entertaining, educational programming for children of all ages from 6:00 am to 7:00 pm every day. This year, TFO has also launched new initiatives in its music and film programming, including BRBR (tfo.org./BRBR), a multiplatform experience that celebrates the French-Canadian emerging-music scene, and CinéTFO (tfo.org/cine), the preferred Web destination for lovers of French-language films.

If you live in Quebec and your cable company is Bell, Cogeco, Telus, or Videotron, you will receive TFO for free for the entire month of February. Take advantage of this opportunity to discover the exciting world of TFO!

For more information, or to subscribe to TFO now through your cable company, go to tfo.org/granddebrouillage.

About Groupe Média TFO
Groupe Média TFO produces and distributes quality French-language educational and cultural media content along with supporting content to meet the needs and aspirations of its target clientele. Groupe Média TFO thus contributes to the civic and cultural development of Ontario's Francophone community and makes its content available on a large number of media platforms. Based in Toronto, TFO is the largest producer and distributor of French-language educational products in Canada.

TFO offers a bold, unique universe of French-language programming, including entertaining, educational children's shows from 6:00 am to 7:00 pm, repertory films, programs about emerging French-Canadian music, and hundreds of hours of intelligent entertainment.

SOURCE: GroupeMédia TFO

For further information:

Touria Karim
Communication Specialist
416.968.8225
tkarim@tfo.org