Bell named greenest company in Canada and 13th in the world by Newsweek

MONTREAL, Oct. 30, 2012 /CNW Telbec/ - Bell has been named one of the World's Greenest Companies and is the only Canadian company included in the prestigious list compiled by U.S. newsmagazine Newsweek and two leading research firms.

Established in 2009, the Green Rankings comprehensively assess the environmental performance of the largest publicly traded companies in North America and around the world. Two leading environmental research organizations, Trucost and Sustainalytics, collaborated with Newsweek to rank companies based on the size of their environmental footprint, the effectiveness of their environmental policies and practices, and their transparency in disclosing their environmental impact.

"Bell is delighted to receive this recognition for the hard work of our entire team in safeguarding the environment while we deliver Canada's best communications services," said David Wells, Bell's Executive Vice President of Corporate Services. "Consumers have made clear that the environment means a lot to them, and we're proud that Bell's extensive environmental commitment ranks us with the greenest companies in the world."

Bell placed 13th in the list of the World's Greenest Companies, which also included major international brands like IBM, BT Group (British Telecom), SAP and Nokia. In its analysis of Bell's environmental performance, Newsweek said "The Canadian telecom estimates that the bills they issued electronically in 2011 saved some 33,000 trees and 4,100 tons of greenhouse-gas emissions. And since 2003, the company has collected more than a million phones that would have otherwise ended up in landfills."

As a result of its focus on environmental issues, Bell was also the first Canadian communications company to achieve ISO 14001 certification for its environmental management system, in 2009.

The full 2012 Newsweek Green Rankings® are available at:
http://www.thedailybeast.com/newsweek/features/2012/newsweek-green-rankings.html

Newsweek is part of the Newsweek/Daily Beast Company LLC which was formed in February 2011 when the well-known print brand merged with online news site The Daily Beast. The combined entity now attracts more than 15.2 million unique online visitors each month and the magazine reaches 14 million readers across America, and millions more through its international editions.

About Bell
Headquartered in Montréal since its founding in 1880, Bell is Canada's largest communications company, providing consumers and business with solutions to all their communications needs. Bell Media is Canada's premier multimedia company with leading assets in television, radio and digital media. Bell is wholly owned by Montréal's BCE Inc. (TSX, NYSE: BCE). For Bell product and service information, please visit Bell.ca. For Bell Media, please visit BellMedia.ca. For BCE corporate information, please visit BCE.ca.

The Bell Mental Health Initiative is a multi-year charitable program that promotes mental health across Canada via the Bell Let's Talk anti-stigma campaign and support for community care, research and workplace best practices. To learn more, please visit Bell.ca/LetsTalk.

SOURCE: BELL CANADA

For further information:

Jacqueline Michelis
Bell Media Relations
613 785-1427
jacqueline.michelis@bell.ca