Molson Coors celebrated 5th anniversary of Moncton brewery by giving back to community

To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)

To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)

To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)

To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)

To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)

MONCTON, NB, Oct. 16, 2012 /CNW Telbec/ - It was on October 12, 2007 that Molson Coors inaugurated the Moncton brewery. To underscore its fifth anniversary, Molson Coors and employees committed to give back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars.

Last Wednesday, beginning at 8 am, twenty or so brewery volunteers showed up in the Ryan Street area, gardening tools in hand, ready to plant a mix of deciduous and coniferous trees. In 1825, company founder John Molson said to his employees: "We are all members of a larger community which depends on everyone playing a part." "These words continue to inspire and guide us today, " stated Tim Farley, Moncton Brewery Manager. "This collective tree planting initiative will enable us to stem bank erosion and runoff issues currently of concern in this area of the city. Action on our behalf today will be added to the long list of community initiatives completed over the past five years, including the delivery of hot meals to underprivileged senior citizens, our partnership with the Food Depot during Hunger Awareness Week, our park clean-up operations, and our numerous fundraisers to name only a few."

To top off fifth anniversary celebrations, brewery employees paid happy hour visits last Thursday to ten or so Molson Coors accounts in the Moncton, Riverview and Dieppe areas. As part of their celebratory tour, brewery employees offered patrons in the establishments visited one free Coors Light or Molson Canadian. The occasion proved ideal for fraternizing with our clients and consumers, as well as promoting our passion for beer.

About Molson Coors Canada
Molson Coors is a leading global brewer delivering extraordinary brands that delight the world's beer drinkers. The company brews, markets and sells a portfolio of leading premium brands such as Coors Light, Molson Canadian, Carling, Blue Moon, and Keystone Light across the Americas, Europe and Asia. It operates in Canada through Molson Coors Canada; in the US through MillerCoors; and in the UK and Ireland through Molson Coors (UK). Molson Coors is listed on the Dow Jones Sustainability Index for North America. For more information about Molson Coors Brewing Company, visit the company's website at www.molsoncoors.com.

Image with caption: "To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)". Image available at: http://photos.newswire.ca/images/download/20121016_C7337_PHOTO_EN_19399.jpg

Image with caption: "To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)". Image available at: http://photos.newswire.ca/images/download/20121016_C7337_PHOTO_EN_19401.jpg

Image with caption: "To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)". Image available at: http://photos.newswire.ca/images/download/20121016_C7337_PHOTO_EN_19403.jpg

Image with caption: "To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)". Image available at: http://photos.newswire.ca/images/download/20121016_C7337_PHOTO_EN_19405.jpg

Image with caption: "To underscore the fifth anniversary of the Moncton brewery, Molson Coors and employees committed to giving back to the community by planting trees in the vicinity of Ryan Street in Moncton and by inviting local residents to a special happy hour event from 5 pm to 7 pm in select city restaurants and bars. (CNW Group/MOLSON COORS CANADA)". Image available at: http://photos.newswire.ca/images/download/20121016_C7337_PHOTO_EN_19407.jpg

SOURCE: MOLSON COORS CANADA





For further information:

François Lefebvre
Manager, Communications
Molson Coors
1 514 529-8583
Francois.Lefebvre@molsoncoors.com