Media advisory - Canadian Dermatology Association hosts skin cancer screenings at Skin Matters Conference
TORONTO, Oct. 11, 2012 /CNW/ - As part of Canadian Dermatology Association's ongoing efforts to educate the public about the importance of sun protection and knowing what to look for when conducting a skin cancer self-exam, the CDA and Toronto-area dermatologists will be hosting a free skin cancer screening during the free Canadian Skin Patient Alliance conference, Skin Matters taking place October 12-14, 2012.
|Who:||Dr. Gordon Searles, CDA President (Saturday only)|
|Various Toronto-area dermatologists and dermatology residents|
|What:||Skin Cancer Screening|
|Interview and Photo Opportunity|
|When:||Saturday, October 13, 2012 from 10 a.m. to 2 p.m.|
|Sunday, October 14, 2012 from 9 a.m. to 12 p.m.|
|Where:||Toronto Marriott Downtown Eaton Centre Hotel|
|Simcoe Room (one floor below the main lobby)|
|525 Bay Street Toronto, ON M5G 2L2|
|Why:||To highlight the need for sun protection and early detection education|
- One person dies every day in Ontario from melanoma skin cancer
- 7 people a day are diagnosed with this potentially deadly form of skin cancer.
- There were 2,500 new cases of melanoma diagnosed in Ontario last year, with 420 deaths.
- Melanoma is one of a small number of cancers in Canadians that continues to increase in incidence - 1.4% a year between 1997 and 2006). (Source Canadian Cancer Statistics 2011)
- Research shows that 53% of melanoma skin cancers are discovered by the patients themselves and a further 17% by their family members.
Other relevant information:
- Skin cancer statistics and fact sheets will be available on-site
- Digital photos of skin cancers will also be made available upon request
SOURCE: Canadian Dermatology AssociationFor further information:
Jennifer Scott, Communications Director
Office: 613-738-1748 | Cell: 613-447-8611
Laura Craig, Communications Coordinator
Office: 613-738-1748 | email@example.com