Media Advisory - Scotiabank Nuit Blanche Independent Project : Concrete Canvases

TORONTO, Sept. 21, 2012 /CNW/ - As part of Scotiabank Nuit Blanche, Street Art Showcase presents Concrete Canvases, a large scale, digital street art installation that examines how we write, explore and ultimately understand our city through the practice of 'urban inscription.'

WHAT:
The multi-dimensional project, presented by the Joe Fresh^® brand and Stoneleigh Wines, takes the audience on a 'first-person-view' tour of street art. As an introduction, viewers will watch a video which includes the work of Sheppard Fairey, Mr. Brainwash and Max Zorn integrated with art from the City of Toronto's "free" graffiti zone 'Queen West Alley.' A collage featuring the work of many Toronto street artists including DN3 and Gary MacLeod will also be on display to demonstrate the many different forms of the medium. Throughout the night, two prominent local street artists, Uber5000 and André Castro Duarte, will be live 'projection bombing' their work onto the Joe Fresh store façade at 589 Queen St West to further immerse the public into the world of street art.  Finally, the audience will be able to participate themselves by virtually inscribing personalized messages onto the wall.
Details: http://www.scotiabanknuitblanche.ca/project.html?project_id=1038
WHERE:	Joe Fresh Queen + Portland
	589 Queen Street West
	Toronto, ON M5B 1L1
WHEN:	Saturday September 29, 2012
	7:03pm to sunrise
WHO:
Artists participating:
Sheppard Fairey - www.obeygiant.com Mr. Brainwash - www.mrbrainwash.com Max Zorn - www.maxzorn.com Uber5000 - www.uber5000.com André Castro Duarte- http://society6.com/CHINCHUNCHIN D3N - www.denialart.com Fabrizio Bianchini - www.jupiterfab.com Gary MacLeod - www.garymacleod.ca and Queen West Alley Artists
Interview Opportunities:
Stefan Lialias, Executive Producer, Street Art Showcase Uber5000 André Castro Duarte D3N Gary MacLeod Fabrizio Bianchini

The Queen Street West Joe Fresh location will also be offering various promotions throughout the night to consumers. In addition, the retail location will house a Stoneleigh wine bar from 7 to 10pm featuring Stoneleigh Sauvignon Blanc.

Concrete Canvases is produced by Stefan Lialias and Street Art Showcase
Curated by Simone Rojas-Pick
Presented by the Joe Fresh brand and Stoneleigh Wines

To learn more about Street Art Showcase visit streetartshowcase.com.

 

SOURCE: Concrete Canvases

For further information:

Street Art Showcase: Stefan Lialias, Executive Director, [e-mail]
Joe Fresh: Alison Lawler-Dean, Sr PR Manager, [e-mail]
Stoneleigh: Laura Cochrane, LexPR Canada, [e-mail]