Gillette DRAFTED Season Finalists Revealed
- Top six will now battle it out to become Canada's Next Top
- Season premiere airs September 24 on theScore
TORONTO, Aug. 20, 2012 /CNW/ - The search for Canada's Next Top Sportscaster is now down to just six people after Score Media Inc. and Gillette Canada revealed the final line-up for the next season of Gillette DRAFTED.
The six hopefuls will now go head-to-head over eight episodes, beginning September 24 on theScore, competing for a one-year contract as Score Media's newest sportscaster - contributing to theScore Television Network, theScore.com and ScoreMobile - plus a one-year term as the face of Gillette in Canada.
They are: Andrew Damelin from Toronto, Ontario; Chris Ross from Vancouver, British Columbia; Matt Drappel from Toronto, Ontario; Nasr Ahmed from Brampton, Ontario; Nate Jurgens from North Battleford, Saskatchewan; Ray Lontoc from Toronto, Ontario.
Each was chosen following an exhaustive selection process, which began with Canada-wide auditions and culminated in 24 hopefuls facing a series of rigorous challenges at Gillette DRAFTED Boot Camp and online sports trivia and social media challenges on Drafted.ca.
Visitors to Drafted.ca were invited to vote for their favourite finalists, with the top-two vote-getters earning a place on Gillette DRAFTED. Nate and Andrew won the online voting element, with more than 125,000 votes cast in total. The remaining four were carefully selected by an expert judging panel based on their performances at Boot Camp, the social and trivia challenges and their general on-screen presence.
"We congratulate each of the six finalists, but the real hard work for them begins now," said Benjie Levy, Executive Vice President and Chief Operating Officer of Score Media. "It'll be a challenging time, but also a hugely rewarding one and we know we've got six very talented people who'll make for a fascinating and entertaining season of Gillette DRAFTED."
Gillette has a rich history in sports with more than 100 years in the arena and is proud of Gillette DRAFTED'S evolution over the last three seasons.
"We've been delighted with the response we've seen to the new format of Gillette DRAFTED," said Rob Chambers, Gillette Brand Manager. "With more than 1.1 million page views to Drafted.ca in just 15 weeks showing how much this new season has already captured the imaginations of fans. Now the show begins for real and we look forward to seeing who has got what it takes to become Canada's next top sportscaster."
All six finalists will be featured in each of the eight episodes, with the winner revealed in the season finale. Viewers will also have an opportunity to play their part in the final decision through an online vote.
Check out Drafted.ca for latest news and updates on Gillette DRAFTED and to view profiles of each of the finalists.
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About Score Media Inc.
Score Media is a media company committed to delivering interactive and authentic sports entertainment. Score Media's primary asset, theScore Television Network ("theScore"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.6 million homes across Canada. The Company's digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over 3.5 million unique users per month. Growing from a team of 60 in 1997 to over 290 employees in 2012, Score Media is a revolutionizing interactive media company.
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For additional details, contact:
Score Media Inc.
Pam Baillie, Communications
Procter & Gamble Inc.
Porter Novelli on behalf of Gillette Canada