ATN acquires long-term Canadian rights for Champions Twenty 20 Cricket Tournament

    TORONTO, Nov. 26 /CNW/ - Asian Television Network International Limited
(ATN) (TSX-SAT), Canada's pioneer South Asian Broadcaster and Canada's largest
Distributor of World Class Cricket, announced today that it has secured the
exclusive Canadian broadcast rights for the Champions League Twenty20
Tournaments cricket series for the next three years. The 2008 series will be
shown live and rebroadcast on ATN's CBN and ATN-Cricket Plus in Canada.
    The Champions T20 League competitions are between the winners and
runners-up of the Indian Premier League (IPL) and the Cricket Australia and
Cricket South Africa domestic Twenty20 competitions. The best domestic T20
teams from India, Australia, South Africa, England and Pakistan will fight it
out in a fifteen game tournament in India beginning December 3, 2008.
    The Champions T20 plan will see the eight sides divided into two
divisions and feature 15 group games including semi-finals and a final. ESPN
Star Sports (ESS) won the exclusive global commercial rights for the Champions
League T20 for $975 million (US).
    We are thrilled with our sub licensing agreement with Willow TV
(Reliance) and through that our programming alliance with the world renowned
ESPN Star Sports, and with the exciting advances in broadcasting technology
they bring to this series," said Mr. Shan Chandrasekar, President & CEO of
ATN.
    "Our fans will enjoy the immediate benefits of the most advanced camera
work in the world," he said. "And starting next year, ATN plans to telecast
the tournament in HD format across Canada based on ESS making it the first HD
telecast for any sporting event on the Indian subcontinent."
    ESS will use 34 cameras at each match, deploying the highest number of
cameras used in any multi-venue cricket tournament to date. These include
aerial views with Fly cameras, a boundary side field camera to showcase
fielding and a new mid-wicket camera position to highlight running between the
wickets that will deliver another new viewing dimension to the audience.
    To capture the fast paced action, ESS will use Super Slow Motion cameras,
player and umpire microphones as well as new dugout and crowd cameras to
capture the reactions and emotions off the field, bringing fans closer to the
action like never before.
    Twenty20 or T20 cricket is a fast-paced cricket format designed to appeal
to television audiences as well as fans in attendance. Each game lasts less
than four hours and involves two teams with a single inning each, batting for
a maximum of 20 overs.

    CBN (the Commonwealth Broadcasting Network) and ATN-Cricket Plus are
ATN's two sports oriented channels. ATN operates 14 channels and has
programming alliances with leading International Broadcasters. ATN is also the
official Broadcast Media Sponsor of the Canadian National Cricket Team. To
subscribe to CBN or ATN-Cricket Plus and for more details about the cricket
schedules and times of live broadcast please visit www.asiantelevision.com or
contact your local service provider.

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For further information: B. Fulton, CFO, Asian Television Network
International Limited, Newmarket, Ontario, (905) 836-6460