QLogitek integrates and automates trading partner processes for Virgin Mobile

    TORONTO, Nov. 19 /CNW/ - QLogitek has tailored a solution to Virgin
Mobile Canada which allows the telecommunications company to integrate and
automate its former EDI-based trading partner procurement processes. QLogitek
established a hosted middleware "Order-to-Cash" automation solution that
closely integrates Virgin Mobile's Enterprise Resource Planning (ERP) platform
with its chain retail trading partners, thus allowing for true B2B
collaboration between Virgin Mobile and its retail community.
    Formerly, Virgin Mobile utilized a variety of web-based portals sourced
from QLogitek to manage its retail trading relationships. These portals
allowed Virgin Mobile to quickly expand its presence within key Canadian mass
merchandise retailers. Chain retailers generally require that critical supply
chain data such as purchase orders, advanced shipment notices, payment
information and bar code labels be exchanged electronically with their
suppliers. While portals provided quick-time-to-market for Virgin Mobile, the
data from these web-based applications had to be manually entered into Virgin
Mobile's backend information systems.
    The new collaborative solution will phase out the current duplicative
process between the retailer-specific B2B portals and Virgin's PeopleSoft ERP
platform, by removing the multiple portal interfaces and streamlining the
disparate business processes into the one common middleware solution, complete
with each retail trading partner's business rules, alerts, and notifications
in a single environment - Virgin Mobile's ERP. A deeper level of integration
with its customers means that Virgin Mobile Canada can serve its retail market
faster, bringing a diversity of products at the right time to the right market
at the right price.
    "QLogitek has been Virgin Mobile Canada's partner in EDI integration
almost from day one. The expertise that QLogitek brought to table and their
knowledge in all aspects of EDI automation has been extremely helpful. In this
ever-changing and fast paced wireless industry, quick turnaround of customer
related data (such as sales orders, invoices etc) is absolutely crucial and
this project has helped us keep our customer service levels up to very high
"Virgin" standards. We are extremely pleased with results and looking forward
to other possible future projects with QLogitek."

    About Virgin Mobile

    Launched in 2005, Virgin Mobile is Canada's first wireless service
created for and defined by youth. The country's first mobile virtual network
operator (MVNO), Virgin Mobile's customers have access to a portfolio that
includes monthly price plans, a full range of phones and a broad array of
messaging, music and mobile content offerings - without long-term contracts.
J.D. Power and Associates has recognized Virgin Mobile as highest in customer
satisfaction with prepaid wireless service for two years in a row.
    The Virgin Mobile group of companies has attracted over 10 million
customers worldwide. Virgin Mobile phones are available at more than 4,000
locations with top-up cards available at more than 10,000 locations
nationally. Virgin Mobile products can also be purchased online at
www.virginmobile.ca or by calling 1-877-662-2824.

    About QLogitek

    QLogitek provides supply chain business process automation solutions
focused on the retail and consumer packaged goods (CPG) market. These
solutions simplify the business-to-business communication, integration and
collaboration complexities faced by enterprises in planning and tracking their
inventory, money and information across thousands of stores, distribution
centres, suppliers, consolidators and shippers. QLogitek helps enterprises
gain better control and achieve perfect visibility throughout their global
supply chain and counts over 56 major North American enterprises as its
customers. For these enterprise customers, QLogitek has mobilized and supports
over 5,200 trading partner organizations across twenty-seven countries. With
its 24x7 operations in Canada and India, QLogitek provides support to over
11,000 users transacting over 1.5 billion transactions annually. QLogitek
clients include Hudson's Bay Company, Sears, Zellers, HMV North America, Best
Buy, The Brick, The Nuance Group, Indigo, Quebecor/Archambault, Chapters,
Future Shop, LCBO, Bell Canada, and others.

For further information: visit the company's website at
www.qlogitek.com, or call 1-800-699-8204; Media Contacts, Neel Sharma, Vice
President neel.sharma@qlogitek.com, 1-800-699-8204 x 329, QLogitek; Tzetzy
Naydenova, Marketing Associate, tzetzy.naydenova@qlogitek.com, 1-800-699-8204
x 336, QLogitek