Everyone should have access to Long Term Care - The One Step Long Term Care Plan opens the way

    MONTREAL, Nov. 13 /CNW Telbec/ - Penncorp Life Insurance Company is proud
to present the One Step Long Term Care Plan, an innovative long term care
product that is unique in Canada. In keeping with Penncorp's mission of
ensuring financial security with simplified products, the One Step Long Term
Care Plan's name reflects not only the benefits that it provides but also the
application procedure.
    Other long term care plans on the market require that the insured is
unable to perform at least TWO of the activities of daily living such as
washing, dressing, feeding, transferring, etc. With the One Step Long Term
Care Plan, only ONE incapacity, including cognitive impairment, allows the
insured to take advantage of the best possible coverage.
    In the context of an aging population and a public health system
increasingly under pressure, Canadians are very concerned about the issue of
long term care. Forty percent of those who are already receiving long term
care are not yet age 65 and after age 65, close to fifty percent of the
population will need this type of care.
    This financial burden will have an impact on the budget of middle class
families in Canada. Mr. Eli Pichelli, Penncorp's Vice-President of Marketing
and Sales explains, "The One Step Long Term Care Plan is clearly an excellent
response to these problems. People are looking for affordable solutions, and
with this product you can choose benefits of $20 to $50 per day for coverage
lasting up to 1,800 days."
    Applying for coverage is easy and involves just one step, thanks to a
simplified application procedure. Insureds are not subjected to interminable
telephone interviews or memory tests, and their full benefits without tax
deductions are paid from the first day of incapacity. Whether at home or in a
hospital setting, Penncorp's One Step Long Term Care Plan allows people age 30
to 70 to get the care they need, without exhausting their life savings.

    About Penncorp

    Penncorp provides financial security by specializing in simplified,
personal disability insurance and financial solutions that fit the unique
needs of Canada's self-employed, skilled tradespeople and other individuals
who do not have easy access to traditional insurance and financial products.
The company manages assets of nearly $250 million and serves over 110,000
policyholders across Canada. Penncorp is a member company of La Capitale
Financial Group.

For further information: Laure Moureaux, Communications and Public
Relations Advisor, (514) 787-0718